About

how we started…

There are hundreds of distributors, but few possess the critical care expertise and contacts to see an idea thrive. The founders of The Critical Alliance come from national and global leadership positions at Fortune 100 medical companies and have over two decades of medical sales and sales leadership experience.  Work experience ranges from inside sales, marketing, product design, KOL development, new technology launch, product expansion, international and domestic sales.

It became evident there are new products, technologies, and ideas that can improve patient and clinician experience and could grow from additional sales, clinical, marketing, and leadership assistance. The Critical Alliance has intimate working knowledge of teaching institutions, community hospitals, IDNs, local and national accounts. From teaching institutions, community hospitals, IDNs, local and national accounts, The Critical Alliance believes in supporting positive change for the healthcare industry at various levels.